About Consumer Electronic Show (CES) :
CES the the global stage for innovation.CES, formerly The International Consumer Electronics Show, showcases more than 3,900 exhibiting companies, including manufacturers, developers and suppliers of consumer technology hardware, content, technology delivery systems and more; a conference program with more than 300 conference sessions and more than 170K attendees from 150 countries. ( Nvidia )
And because it is owned and produced by the Consumer Technology Association — the technology trade association representing the $292 billion U.S. consumer technology industry — it attracts the world’s business leaders and pioneering thinkers to a forum where the industry’s most relevant issues are addressed.
Winner Of CES : Nvidia Xavier Processor
One company solidified itself as a stalwart contender for winning the year : Nvidia. The company announced that it had a new chip custom-built called Nvidia Xavier Processor, for self-driving cars, and that it was working with more than 320 partners who would use the technology to power their vehicles. It also announced a gaming monitor the size of a television, creating a new class of large-screen devices with the refresh speed required for professional gaming.
These new pieces of hardware represent new areas of growth in two of the company’s most important revenue streams, gaming and automotive. While the company was built on gaming hardware, CEO Jensen Huang projects automotive chips as a huge area for future growth. In the next year or so, Huang expects that the bulk of chips used for self-driving cars will be put into datacenters to simulate how the cars will drive, followed by then selling the in-car chips as consumers and enterprise customers actually purchase autonomous vehicles.
Games are typically played on 24″-32″ monitors; bigger screens have more pixels to refresh per second, making it difficult to manufacture large panels that can also keep up with the fast-twitch pace of professional gaming. But Nvidia’s new 4K 65″ Big Format Gaming Displays operate at 120Hz, the same speed as the professional gaming monitors, despite being as large as TVs. The company also released a new PC beta of its service for streaming games to low-speed computers, called GeForce Now. Nvidia has an advantage in access to datacenter hardware and expertise in its optimization, which would typically be a large expense to other companies.
Thirstiest Company : Google
This year, it seems that Google did not want to get left behind in the war for the living room smart speaker. Ads for Google Assistant were plastered on every surface around Las Vegas, including wraps covering the town’s monorail service, billboards on the MGM Grand casino and McCarran Airport, and “Hey Google” banners were affixed to the booths of every smart-device company across all the show floors.
Google also had a house outside the Las Vegas Convention Center, complete with a slide, staff walking around in white suits with beanies that said “Hey Google,” and massive gum-ball vending machines set up at all the expo centers. The machines contained a range of prizes, from Google Home Mini speakers to OpenTable gift cards. The lines to pull the lever on the machines and win a prize were the only ones that rivaled the length of the lines for taxis. Cheers when someone won a big prize reverberated throughout the halls.
But unlike Amazon last year, Google’s buzz was not organically generated. It likely paid exorbitant amounts of money for its advertising and spent countless hours organizing signs at booths and its army of white-clothed staff wandering the halls.Whether this move will pay off for Google against Amazon in the smart-speaker war (Amazon is believed to have over 70% of the market currently locked up).
Best Gadget : Razer’s Project Linda
Every year CES brings a fresh look at the computer; last year Razer debuted a laptop with three screens called Project Valerie (which was promptly stolen). This time Razer is selling the dream of your smartphone doubling as your laptop; the company’s newly-released smartphone drops into the space usually occupied by the touchpad on a laptop shell, then connects to the monitor, keyboard, and hard drive via USB-C.
Razer is a company that markets to “gamers,” a poorly-defined sector of consumers who typically gravitate between games on mobile devices like Honor of Kings and games that require the processing power of a desktop computer or game console.
Project Linda is the device meant to bridge that gap, at a reduced cost since the laptop shell doesn’t have a costly processor or RAM. Mobile games work natively on the laptop’s larger screen, as well as the typical cadre of laptop tasks like word processing and browsing the internet. For games that demand more robust hardware, Razer has partnered with Shadow, a company that remotely runs PC or console video games and streams them to your computer to play, akin to Netflix. And if you don’t want to rely on the streaming service, Razer sells an external graphics card that will do the heavy lifting.
List Of Companies Winning Various Awards :
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